Legacy is pleased to be implementing the U.S. Dept. of States’ Professional Fellows Program for Legislative fellows from North Africa. Fellows have been invited to meet with American Delegates for a 3 day conference in Morocco as the capstone of the two-year program. (Check out streaming video and posts on Legacy’s Facebook page)
This culminating conference will promote sustainable linkages and ongoing collaboration between participants and regional experts, as well as inspire ongoing commitment to constructive community engagement. Participants will share best practices and collaborate on problem-solving in the following specific issue areas:
- Youth unemployment/youth engagement
- Minority Rights and Education
- Political Awareness and engagement
- Public Health Education
- Institutional Reform/Government Transparency
Regional fellows present the results of their individual follow-on projects and workshop some of those projects for future expansion/continuation. American Delegates will mentor (through small group discussion), train and present (through larger workshops or panel discussions) to conference participants.
WORKSHOPS AND SKILL BUILDING SESSIONS
Making Change Happen: An Advocacy toolbox (Meredith McGehee)
Whatever social or political issue you are working on, the tools of effective advocacy can help you to be more effective. Meredith McGehee, an experienced public interest advocate, will share her experience and knowledge in this workshop, offering practical skills and tools for those wishing to refine and broaden the impact of their message. Topics will include: how to make an advocacy strategy, grassroots organizing, using the media, coalition building, reaching out to the business community, and other specific strategies and tools that will help you in brining attention to important issues and making change happen.
Public health associations (PHAs) play an important role as non-governmental, civil society organizations that can advocate for public health by representing the views of health professionals in the public/private sectors and community. As a politically independent and often primary voice for public health, PHAs serve an important purpose in engaging with policymakers to make informed decisions on health policies based on the latest research and best practices.
Given the broad agenda and various interests they represent, PHAs must focus their priorities and be strategic in order to be effective in advancing public health. Yet, many lack the necessary tools and resources to develop advocacy initiatives that work towards the improvement of their health systems. The purpose of this interactive workshop is to increase the understanding and skills of participants to plan, facilitate, and implement advocacy strategies that both create public engagement and bring about policy systems change.
In striving to make an impact, many NGO’s launch into outreach and fundraising without defining their “unique /unfair advantage.” The most successful social entrepreneurs are those that deliver Value to their targeted audiences with a clear and compelling message. With 30+ years of experience with non-profits, startup ventures, and small businesses and as a social media marketing strategist, Dr. Kaufman’s workshop will take participants through a step-by-step process of developing a brand, value proposition, and the tools needed to make a compelling “ask.” Special attention will be given to digital marketing tools with applications to event planning, resource generation and fundraising.
Human beings are conditioned to respond to stories and today stories are shared via social media all over the world. Digital stories are media content that is packaged primarily to be shared and used on the Internet. Chithra Jeyaram, an experienced video producer and educator will conduct an immersive workshop where participants
- Will learn about the importance of digital storytelling for promoting and highlighting their organizational work.
- Will work in groups to develop digital story narratives and produce a short media piece using readily available tools like smart phones, tablets, laptops and consumer cameras.
- Will receive simple tools and strategies for creating and using media effectively.
Participate via Social Media
Delegates unable to attend the conference will be able to participate via social media sharing. We will document and share moments of learning, and “take-aways” from each conference session. Twitter is the primary platform, using the hashtag #LFPUnites, Twitter@Legacyintl. Posts will also be made on the Legacyintl Facebook page, and LFP-MENA Facebook group. Also, check out Vine and Instagram postings